Hotel sustainability
SUSTAINABILITY · 7 ARTICLESHotel sustainability that lasts is the kind that shows up in the accounts as well as in the footprint. The hoteliers and founders on The Sustainable Stay agree on the order: measure first, start with what costs nothing, and make it work for the team on a busy night. This page brings together what they told us, the whitepaper built from their lessons, and every article on the topic.
Which sustainability measures pay back?
Gavin Fraser of Circle Collection starts with measurement: energy and water are where the savings hide, and you only see them if you measure. The cheapest wins need almost no investment. Floris Licht of Hotels for Trees turns a skipped room clean into a planted tree: And from that money, we can plant a tree.
Not every green idea pays, though. Bart Willems of Bottle Up on refillable glass bottles: It takes a lot of energy, a lot of time from staff, so it's not ideal.
Sustainable hotel practices: what pays back and what fails
Which sustainable hotel practices still work after the pilot? Four hotel leaders on guest behaviour, fast payback, certifications, daily operations and suppliers.
19 Oct 2026 · 6 MIN
Green housekeeping: turn skipped cleans into planted trees
A skipped stayover clean saves a hotel money and can pay for a planted tree. How the model works, why staff like it and how to start.
19 Oct 2026 · 6 MIN
Eco friendly hotel amenities: start with the water bottle
The bottle on the nightstand is one of the most visible places to cut plastic. Here is what changes for guests, staff and budgets when a hotel swaps it for a reusable one.
19 Oct 2026 · 6 MINHow do you prove it without greenwashing?
Corporate clients and banks now ask for proof, and proven sustainability is turning into cheaper loans and more bookings, as Erwin van der Graaf explains. A label alone is not that proof. Emma Müller of Hotel School The Hague: green key certificate doesn't mean you're actively doing something to give back.
The opposite risk is staying silent about real work, which the article on greenhushing covers.
ESG hospitality: what clients and banks now ask of hotels
Corporate clients want proof of sustainability and banks are starting to price it into loans. What ESG means for a hotel today and which steps to take first.
20 Oct 2026 · 6 MIN
Greenhushing in hotels: why silence hurts real sustainability
Many hotels do real sustainability work and then hide it for fear of being accused of greenwashing. Here is why that silence costs you, and how to share progress honestly.
20 Oct 2026 · 6 MINWhat do regenerative and wellness hotels add?
Regenerative hospitality goes one step further: give back more than you take. Emma Müller describes a lodge that tracked its water and gave local communities access to the same amount through new water points. On the wellness side, the roundtable on mental wellness reached one conclusion: The future of wellness is not a bigger spa, it is a healthier hotel.
Regenerative hotels: How Safaris Teach Hospitality
Explore regenerative hotels: safari insights on blending luxury with community impact and actionable steps hotels can take.
15 Oct 2025 · 5 MIN
Hotel Wellness Strategy: Touchless & Personalized Luxury
Explore a hotel wellness strategy with touchless therapies, sleep optimization, and personalized luxury for transformative stays.
28 Oct 2025 · 5 MINSustainability that pays back, the free whitepaper on hotel sustainability ROI, brings six of these lessons together in one PDF, from measuring energy to giving back to the neighbourhood.
